APPLICATION OF TECHNOLOGY AND EMPOWERMENT OF FISHERWOMAN TO INCREASE THE CAPACITY OF KONNYA FISH FLOSS BUSINESS IN BARRU REGENCY

Lina Mariana, St. Hatdja, Ruki Ambar Arum

Abstract


The empowerment of fisherwomen to increase the capacity of the Konnya fish shredded business (cockatoo) in Ujunge hamlet is an effort to improve their welfare and the sustainability of the fish processing business as a whole. The main problems of partners are that partners do not have knowledge about CPPOB, lack of partner knowledge about product innovation, partners do not have good business records, and partners still lack knowledge related to product marketing. The solutions offered are by providing training and assistance in product innovation, training and assistance in production (CCPOB and the application of appropriate tools) and training and assistance in business management (financial management and marketing management). The methods of community service carried out include percentage, training, mentoring as well as monitoring and evaluation of activities. From the implementation of community service activities in general, the main problems of the current partners are identified, namely: partners' knowledge about product diversification is still minimal, partners' knowledge about how to produce good processed food (CPPOB) is still minimal, partners are still very minimal knowledge related to product marketing, and partners do not have business records. The results of community service activities are an increase in partner knowledge about CPPOB, an increase in partner skills in processing various flavors of konya shredded fish (original and spicy), an increase in partner knowledge about business recording and bookkeeping, an increase in the empowerment of female fishermen, and an increase in partner knowledge about product marketing and the ability of partners to manage Shopee accounts. Community service activities will continue by the team, with the hope that partners will be able to increase their business in terms of quantity and income.


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